organic salon hair products model

Professional Organic Hair Care & Styling

Where science meets the purity of nature.

Transform your salon into a place of responsible beauty.
Our professional organic hair care combines highly natural formulas, biotechnological research, and proprietary technologies
to ensure uncompromising professional performance while protecting the health of your clients, your team, and the environment.

Excellence born from research (and respecting the planet)

For Nouvelle, the “organic” approach is not a trend: it is a method. It means using natural ingredients enhanced by scientific research to achieve superior results, reducing environmental impact and harshness on the scalp and hair.

Up to 94–95% natural ingredients: our collections reach some of the highest naturalness indexes in the professional sector. Leading them are plant extracts, biotechnologies, and next-generation functional complexes.

Clean formulas, zero aggressiveness: most hair care products in Nouvelle’s range are free of ammonia, PPD, resorcinol, parabens, and silicones. The result is a wide range of safe, gentle treatments also suitable for sensitive scalps.

The best collections for organic hair care

Water, mushrooms, vegetable oils: natural ingredients transformed into cutting-edge professional systems.
Thanks to biotechnology, every line offers concrete and measurable results, protecting the fiber, scalp, and environment.
Discover how every innovation becomes an act of clean beauty.

salon recommended hair products coloraqua

Coloraqua: professional water-based coloring


A color that respects the fiber and the planet: its water base guarantees pigment delivery in a gentle, uniform, and brilliant way.

  • The WATER-BASED system turns every application into a light and comfortable experience, leaving the scalp protected and the hair hydrated.
  • With up to 94% natural ingredients, the permanent, semi-permanent, or gloss toning coloring delivers intense and stable shades without compromise.
  • Flexible and moddable texture, from the delicacy of the Juice version to the intensity of Jam, for a perfect color result in every need.


hair-products-genius-repair

Genius Repair: deep regeneration with the power of mushrooms

Genius Repair is designed to restore damaged hair to its natural strength and beauty, thanks to the power of bioactive mushrooms.

  • Extracts of Reishi, Shiitake, and other adaptogenic mushrooms work from within, rebuilding the hair fiber bonds and restoring strength and elasticity.
  • Ideal as a base before coloring or as a post-service treatment, Genius Repair keeps hair strong, shiny, and ready for any styling.
  • Plant bio-ferments offer a natural protective action, reducing fiber stress and prolonging the duration of subsequent treatments.

Lively: vegan and gentle permanent coloring

Hair styling solutions that pamper the scalp and nourish the hair, delivering professional results with total safety.

  • The ammonia- and PPD-free formula combines color power and gentleness, turning every application into a protective and conditioning treatment.
  • With natural ingredients like Sweet Almond Oil and Lotus, Lively hydrates and strengthens the fiber, leaving hair soft, luminous, and silky.
  • A range of sophisticated tones allows you to express creativity without ever compromising hair health.

Body Booster: volume and texture from a plant-based heart

Giving body without weighing down is the mission of this styling line designed for the natural movement of hair.

  • Linseed Extract creates a light film that adds volume and fullness, with flexible hold and soft texture.
  • 100% vegan, Body Booster combines lightness and professional performance, guaranteeing lively and natural styling.
salon recommended hair products curl me up

Curl Me Up: natural definition for curls and waves

Giving body without weighing down is the mission of this styling line designed for the Caresses, defines, and protects curls, enhancing their natural shape with gentleness and deep hydration.

  • Shea Butter, together with plant extracts and natural amino acids, nourishes the fiber, eliminates frizz, and maintains elasticity.
  • Each curl becomes elastic, soft, and defined, without compromise on hair health or styling durability.

How nouvelle makes Its products green

Each Nouvelle line is designed to combine professional results and environmental responsibility, in a perfect balance between performance, ethics, and respect for nature:

  • Natural origin ingredients: up to 94–95% plant-based and bio-based components, with functional complexes that rebuild, protect, and nourish.
  • Formulas free of aggressive substances: no ammonia, PPD, resorcinol, parabens, or silicones, for a gentle and safe coloration.
  • Biodegradability and lower environmental impact: light and clean products that reduce chemical residues and environmental stress.
  • Complete fiber care: nourishment, protection, and reconstruction for stronger, healthier, and more luminous hair even after intensive treatments.
  • Transparent ethics: many styling and treatment lines are 100% Vegan & Cruelty-Free, aligned with the values of modern salons.