Genius Repair

Protect, Revive, Repair
The ultimate bond multiplying haircare system

Genius Repair: il mercato

Nouvelle is the leading brand in haircare evolution.
Our R&D labs have had an influential breakthrough discovery in
terms of ingredient technology and design, making it the most
avant-garde brand to use these innovative formulation methods.
The discovery: the concept of the most advanced and state-
of-the-art scientific biotechnologies that act at a molecular
level on the hair’s innermost structure, utilizing GAGs
(Glycosaminoglycans) derived from fermented mushrooms, which
boost the protective and repairing effects of a specific plant-based
protein complex (rice and pumpkin) developed specifically for the
Genius Repair range, creating our unique repairing Genius Bio-
Complex, for complete hair repair.
This revolutionary repairing action is unprecedented in haircare,
as the combined active ingredients act deeply on the disulphide
bonds within the hair, not only repairing these bonds, but
multiplying them, improving the hair’s integrity and structure
exponentially.

5 Risultati

Genius Repair Ingredienti attivi

Fermented mushroom technology

Mushrooms are one of the oldest organisms on our planet, and yet their true benefits are only now being discovered and applied to the fields of medicine, health and cosmetic development. Mushrooms are also a highly sustainable ingredient, are easy to cultivate, require minimal care to thrive, are of natural origin, and have zero waste, as all components are used in the manufacturing process.

Vegan protein complex

Ingredients of natural origin that are packed with essential minerals
and vitamins for hair health. Rice and pumpkin proteins are combined
and fused with GAGs (Glycosaminoglycans) derived from mushrooms
to utilize their benefits in their purest form, to repair hair deeply and
long term.

Fiber bond fixer

This unique and innovative ingredient works at a molecular level,
building and multiplying the disulphide bonds within the hair,
strengthening and repairing the hair, restoring the hair’s original
healthy condition, for renewed lustre and vitality.

Genius Repair Piramide olfattiva

Discover the fragrance

  • TOP NOTES
    Pink pepper, Lychee, Bergamot, Red berries
  • HEART NOTES
    Tuberose, Magnolia, Jasmine, Geranium, Rose
  • BASE NOTES
    Patchouli, Amber, Musk, Sandalwood