Sustainable hair care

Enjoy sustainable hair care and take care of the planet with us!

Choosing sustainable hair care solutions means celebrating the harmony between beauty and the environment.

Thanks to sustainable practices and products, you can create a positive impact on both your customers’ hair and the planet. Explore the importance of sustainability in the beauty industry and find out what Nouvelle can do for your brand or salon. 

The importance of sustainable hair care

Let’s see together what sustainable hair care means.

This innovative way to develop hair care products embraces eco-friendly and socially responsible practices that:

• Are kind to the environment
• Prioritize our well-being
• Promote long-term sustainability

Why is sustainable hair care so important? First of all, things like harsh chemicals, excessive water usage, and non-recyclable packaging can harm the environment. By opting for sustainable alternatives, we can significantly reduce our carbon footprint and preserve precious resources for future generations.

But it's not just about the planet

Sustainable hair care also looks out for health. Many conventional hair care products contain harmful chemicals that can lead to scalp irritation, hair damage, and even environmental pollution. By choosing natural and organic ingredients, cruelty-free formulations, and non-toxic products, we prioritize the well-being of both consumers and industry professionals.

And let's not forget about ethics. Sustainable hair care promotes fair trade, transparency, and responsible ingredient sourcing. It ensures that everyone involved in the supply chain is treated ethically and fairly. By supporting sustainable brands and salons, we contribute to a more equitable and responsible industry.

So, whether you're a salon owner, or hairstylist, embracing sustainable hair care is the way to go

Are you interested in making your salon sustainable? Stay here and read on, then.

How to become a sustainable salon

Becoming a sustainable brand or salon is not only a responsible choice but also an opportunity to make a positive impact on the environment and attract eco-conscious clients

Here are some key steps to help you become a sustainable brand/salon:

Adopt eco-friendly practices by incorporating energy-efficient lighting to reduce electricity consumption, implementing recycling and waste reduction strategies, or choosing sustainable materials for your salon's infrastructure and furnishings.

 Eco-conscious product selection - opt for professional hair care products that prioritize natural and organic ingredients, look for cruelty-free formulations, and choose brands that use environmentally-friendly packaging 

 Water conservation - you can install low-flow faucets and showerheads for water-saving, and offer waterless products such as paste shampoos and conditioners

 Educate your team and clients about the importance of sustainability in hair care by sharing tips and information on eco-friendly practices they can adopt at home, or promoting the benefits of sustainable beauty choices on the environment.

By following these steps, you can become a sustainable salon that aligns with the growing demand for eco-consciousness and make a significant contribution to a greener future.


Make your salon greener with Nouvelle’s expertise in sustainable hair care! Contact us for further information.


// Nouvelle's sustainable hair care solutions

At Nouvelle, we are dedicated to offering sustainable hair care solutions that care for both your clients’ hair and the environment. With our unique blend of natural ingredients and formulations, we strive to deliver outstanding results while treading lightly on the planet. 


Our best sustainable hair product lines include.

// Lively

The advanced formula of this line revitalizes, nourishes, and safeguards hair while ensuring a great color. Utilizing a blend of natural and cutting-edge ingredients, our vegan, ammonia-free, and PPD-free formula ensures a gentle coloring experience without any harsh odors. Lively is the perfect mix of vitamins, proteins, and amino acids, which work together to provide protective and repairing benefits to hair. Additionally, we incorporate a second active ingredient derived from upcycled pomegranate extract that has been scientifically proven to effectively safeguard hair color from fading.

// Color glow

This exceptional line of PPD-free products ensures vibrant and long-lasting color, providing stunning results that are easy to maintain. Infused with nourishing ingredients like Vitamin E, linseed oil, and aloe, Colow Glow delivers not only beautiful colors but also nourishment for healthier-looking hair.

// Paint Bang

This unique line allows your customers to embrace their artistic side by blending an array of vibrant colors. Paint Bang products last up to 10 or 20 washes, ensuring a long-lasting and eye-catching look. What's more, our ammonia-free formula ensures a gentle and eco-friendly coloring experience. 

Join us on this journey towards sustainable beauty and experience the power of Nouvelle's environmentally conscious approach to hair care. 


Let's make a positive impact, one lock at a time. Take a look at our catalog!